Comments on: Multichannel Cross Media Marketing Initiatives are Growing in Interest Because of their Effectiveness http://oneims.com/blog/2010/01/13/multichannel-cross-media-marketing-initiatives-are-more-effective/ OneIMS - Integrated Marketing Solutions, Web Design Chicago, SEO, PPC, Printing Chicago, Digital Printing, Variable Data, PURL Personalized URLs Sat, 28 May 2011 04:52:52 +0000 hourly 1 By: Michael Simmons http://oneims.com/blog/2010/01/13/multichannel-cross-media-marketing-initiatives-are-more-effective/#comment-850 Michael Simmons Thu, 18 Feb 2010 22:54:55 +0000 http://oneims.com/blog/?p=1047#comment-850 Would enjoy a follow up post on the effectiveness of the FedEx campaign. Flash-based PURL campaigns offer new opportunities to segment messages for a particular channel, so this is the perfect time to take advantage of 1-to-1 direct marketing strategies. Would enjoy a follow up post on the effectiveness of the FedEx campaign. Flash-based PURL campaigns offer new opportunities to segment messages for a particular channel, so this is the perfect time to take advantage of 1-to-1 direct marketing strategies.

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