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	<title>OneIMS Blog - Integrated Marketing Solutions &#187; PURL Landing Pages</title>
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	<description>OneIMS - Integrated Marketing Solutions, Web Design Chicago, SEO, PPC, Printing Chicago, Digital Printing, Variable Data, PURL Personalized URLs</description>
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		<title>Using PURLs to Increase Attendance at Your Next Event</title>
		<link>http://oneims.com/blog/2011/02/21/using-purls-to-increase-attendance-at-your-next-event/</link>
		<comments>http://oneims.com/blog/2011/02/21/using-purls-to-increase-attendance-at-your-next-event/#comments</comments>
		<pubDate>Mon, 21 Feb 2011 14:00:08 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Direct Mail Marketing]]></category>
		<category><![CDATA[Personalized URLs]]></category>
		<category><![CDATA[PURL Landing Pages]]></category>
		<category><![CDATA[PURL]]></category>
		<category><![CDATA[PURLs]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2135</guid>
		<description><![CDATA[Organizing a company event, whether on a small or large scale, is time consuming and requires significant planning and coordination. Of course, all this is done in hopes of a great turnout. Event attendance, however, cannot be measured until the event is launched, so why not increase attendance rates by combining the power of direct [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to Integrate Technology into your Direct Mail Pieces</title>
		<link>http://oneims.com/blog/2011/01/06/how-to-integrate-technology-into-your-marketing-plan/</link>
		<comments>http://oneims.com/blog/2011/01/06/how-to-integrate-technology-into-your-marketing-plan/#comments</comments>
		<pubDate>Thu, 06 Jan 2011 14:33:24 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Direct Mail Marketing]]></category>
		<category><![CDATA[Personalized URLs]]></category>
		<category><![CDATA[PURL Landing Pages]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Variable Data Printing]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[PURL]]></category>
		<category><![CDATA[PURLs]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[Quick Response Codes]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[VDP]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2119</guid>
		<description><![CDATA[It may be true that businesses have been able to function without high-tech marketing strategies for decades. However, this school of thought is now separating the businesses of today from the businesses of tomorrow. Today’s marketing environment is changing so fast that it’s hard to keep up with all the new trends and marketing techniques. [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>4 Ways to Improve Your Conversion on Landing Pages</title>
		<link>http://oneims.com/blog/2010/12/08/4-ways-to-improve-your-conversion-on-landing-pages/</link>
		<comments>http://oneims.com/blog/2010/12/08/4-ways-to-improve-your-conversion-on-landing-pages/#comments</comments>
		<pubDate>Wed, 08 Dec 2010 14:30:20 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[PURL Landing Pages]]></category>
		<category><![CDATA[Pay-Per-Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2097</guid>
		<description><![CDATA[A landing page, or lead capture page, is the page that appears once you click on an advertisement. These can be linked to pay per click ads, PURLs, or social media links to help enhance the effectiveness of these campaigns. Landing pages should help your online marketing by converting your clicks into leads and sales. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>7 Ways To Improve Your Direct Mail Marketing Landing Page</title>
		<link>http://oneims.com/blog/2010/05/11/7-ways-to-improve-your-direct-mail-marketing-landing-page/</link>
		<comments>http://oneims.com/blog/2010/05/11/7-ways-to-improve-your-direct-mail-marketing-landing-page/#comments</comments>
		<pubDate>Tue, 11 May 2010 15:57:37 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Direct Mail Marketing]]></category>
		<category><![CDATA[PURL Landing Pages]]></category>
		<category><![CDATA[Landing Pages]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=1556</guid>
		<description><![CDATA[Landing pages are an important part of a successful direct mail marketing campaign. The landing page, which is a web page directly related to your direct mail campaign, finishes the communication of your direct mail campaign. If you have your direct mail campaign lead to your main website, the potential customer may get lost in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Multichannel Cross Media Marketing Initiatives are Growing in Interest Because of their Effectiveness</title>
		<link>http://oneims.com/blog/2010/01/13/multichannel-cross-media-marketing-initiatives-are-more-effective/</link>
		<comments>http://oneims.com/blog/2010/01/13/multichannel-cross-media-marketing-initiatives-are-more-effective/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 06:39:00 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Cross Media Marketing]]></category>
		<category><![CDATA[Direct Mail Marketing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Pay-Per-Click]]></category>
		<category><![CDATA[Personalized URLs]]></category>
		<category><![CDATA[PURL Landing Pages]]></category>
		<category><![CDATA[Rich Media]]></category>
		<category><![CDATA[Social Advertising]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Variable Data Printing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=1047</guid>
		<description><![CDATA[According to a recent article published in DMNews by Dianna Dilworth, FedEx is getting ready to execute a multichannel marketing campaign in 2010 as part of the company’s new strategy to integrate its brand messaging and creative across channels. The marketing efforts include both online and offline channels with a unified message directing consumers to [...]]]></description>
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