<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>OneIMS Blog - Integrated Marketing Solutions &#187; Search Engine Marketing</title>
	<atom:link href="http://oneims.com/blog/category/search-engine-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://oneims.com/blog</link>
	<description>OneIMS - Integrated Marketing Solutions, Web Design Chicago, SEO, PPC, Printing Chicago, Digital Printing, Variable Data, PURL Personalized URLs</description>
	<lastBuildDate>Thu, 26 Jan 2012 21:43:58 +0000</lastBuildDate>
	
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Content Marketing Mistakes to Avoid</title>
		<link>http://oneims.com/blog/2011/12/23/content-marketing-mistakes-to-avoid/</link>
		<comments>http://oneims.com/blog/2011/12/23/content-marketing-mistakes-to-avoid/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 17:16:24 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2755</guid>
		<description><![CDATA[At its core, content marketing is the creation and sharing of content with the ultimate purpose of attracting new customers, engaging with potential customers and nurturing current customers relationships.  By producing high-quality, relevant content, business owners stand to gain brand loyalty and potential business from prospects.
When creating content, avoid making these simple mistakes to grow [...]]]></description>
		<wfw:commentRss>http://oneims.com/blog/2011/12/23/content-marketing-mistakes-to-avoid/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Google Analytics can Revolutionize your Small Business</title>
		<link>http://oneims.com/blog/2011/08/12/how-google-analytics-can-revolutionize-your-small-business/</link>
		<comments>http://oneims.com/blog/2011/08/12/how-google-analytics-can-revolutionize-your-small-business/#comments</comments>
		<pubDate>Fri, 12 Aug 2011 16:00:01 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Integrated Marketing]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Email Marketing Campaigns]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[Website Traffic]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2556</guid>
		<description><![CDATA[Most business owners assume that their work is done when their marketing campaign is out the door. Wrong! Successful businesses know that unleashing marketing campaigns are only one step in the process to increasing web traffic and sales.
The next step is analyzing how your campaign is doing against your expected outcome. Keeping constant track of [...]]]></description>
		<wfw:commentRss>http://oneims.com/blog/2011/08/12/how-google-analytics-can-revolutionize-your-small-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Time to Readjust your PPC Search Strategy is Now!</title>
		<link>http://oneims.com/blog/2011/08/11/the-time-to-readjust-your-ppc-search-strategy-is-now/</link>
		<comments>http://oneims.com/blog/2011/08/11/the-time-to-readjust-your-ppc-search-strategy-is-now/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 19:14:59 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Pay-Per-Click]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2581</guid>
		<description><![CDATA[These days it’s pretty easy to get overly focused on implementing your pay-per-click campaigns and completely forget about doing the search strategy and planning. However it’s critical to keep an eye on the big picture and all the steps involved to it. Planning cannot be understated especially when it’s so easy to go astray. Here [...]]]></description>
		<wfw:commentRss>http://oneims.com/blog/2011/08/11/the-time-to-readjust-your-ppc-search-strategy-is-now/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>10 Tips to Evaluate your Website Today</title>
		<link>http://oneims.com/blog/2011/07/13/10-tips-to-evaluate-your-website-today/</link>
		<comments>http://oneims.com/blog/2011/07/13/10-tips-to-evaluate-your-website-today/#comments</comments>
		<pubDate>Wed, 13 Jul 2011 12:50:38 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Web Design & Development]]></category>
		<category><![CDATA[Call to Action]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Multimedia]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2518</guid>
		<description><![CDATA[Evaluating your website with a critical eye is one of the best things a small business owner can do. Your website is one of the most powerful assets you have so it’s important to make sure it’s working with you instead of against you.
Take the time to look over your website, or better yet have [...]]]></description>
		<wfw:commentRss>http://oneims.com/blog/2011/07/13/10-tips-to-evaluate-your-website-today/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Effective is Your E-newsletter?</title>
		<link>http://oneims.com/blog/2011/06/24/how-effective-is-your-e-newsletter/</link>
		<comments>http://oneims.com/blog/2011/06/24/how-effective-is-your-e-newsletter/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 14:31:06 +0000</pubDate>
		<dc:creator>OneIMS</dc:creator>
				<category><![CDATA[Customer Profiling]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Email Newsletter]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://oneims.com/blog/?p=2384</guid>
		<description><![CDATA[
E-newsletters have long replaced traditional print newsletters. Cost, ease of use, tracking capabilities and convenience are just a few of the reasons why business owners have turned to e-newsletters. Although there are many pros to using e-newsletters to stay connected with your customers and followers, your e-newsletters still need to be worthy enough to read.
&#160;
Use [...]]]></description>
		<wfw:commentRss>http://oneims.com/blog/2011/06/24/how-effective-is-your-e-newsletter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

