As a full service marketing agency, it’s kind of hard not to notice the marketing efforts utilized by the businesses around us. It’s great to see campaigns being launched and creativity being stretched. So we thought it would be interesting to make this a regular thing and see what companies are doing to help grow their business and increase their exposure. Today’s featured business: Apple I was bound to write an article about Apple at some point. It’s like writing an article about the power of social media, and then leaving out Facebook and Twitter –it’s unacceptable. I remember being in Junior ...
Read the rest of this entry »The Scope: Looking at the Marketing Around Us – North Face
As a full service marketing agency, it’s difficult not to notice the marketing efforts utilized by the businesses around us. It’s great to see campaigns being launched and creativity being stretched. So we thought it would be interesting to make this a regular feature and see what companies are doing to help grow their business and increase their exposure. Today’s featured business: North Face I’m a big fan of North Face gear, so I was intrigued when a colleague sent me an article about a new marketing strategy that North Face is planning on utilizing. I had a feeling that one day ...
Read the rest of this entry »The Scope: Looking at the Marketing Around Us – CLEAR
As a full service marketing agency, it’s kind of hard not to notice the marketing efforts utilized by the businesses around us. It’s great to see campaigns being launched and creativity being stretched. So we thought it would be interesting to make this a regular series and see what companies are doing to help grow their business and increase their exposure. Today’s featured business: Clear In the last few months, I’ve had three different Clear sales agents stop by our office. Clear has taken the city by storm with its 4G WiMax technology and affordable rate plans. Technology is constantly advancing, ...
Read the rest of this entry »The Scope: Looking at the Marketing Around Us – EXPRESS
As a full service marketing agency, it’s kind of hard not to notice the marketing efforts utilized by the businesses around us. It’s great to see campaigns being launched and creativity being stretched. So we thought it would be interesting to make this a regular thing and see what companies are doing to help grow their business and increase their exposure. Today’s featured business: Express I received this ad from Express awhile back, and recently decided to check on their website to see how the promotion was going. I was pleasantly surprised to find that Express.com had updated their website to be ...
Read the rest of this entry »The Scope: Looking at the Marketing Around Us – Office Max
As a full service marketing agency, it’s kind of hard not to notice the marketing efforts utilized by the businesses around us. It’s great to see campaigns being launched and creativity being stretched. So we thought it would be interesting to make this a regular thing and see what companies are doing to help grow their business and increase their exposure. Today’s featured business: Office Max I received a letter from Office Max today with a nice greeting that referred to me as a “valued customer.” It’s always nice to know you’re appreciated. Of course the letter, in just under 10 sentences, ...
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