Joe Pulizzi | What is Content Entrepreneur? How to Become One

Joe Pulizzi | What is Content Entrepreneur? How to Become One
True entrepreneurs always have this itch to create. They just can’t stop. Today’s guest for Coffee with Closers took a long time off and even wrote a fiction book, but he eventually got back in the game because the market clearly needed his expertise. Meet Joe Pulizzi, founder of The Tilt. He’s the best-selling author of 7 books including Content Inc. and Epic Content Marketing, which was named a must-read business book by Fortune Magazine. Joe is best-known for his work in content marketing, first using the term in 2001, and then launching Content Marketing Institute, which he successfully exited in 2016. He also received the Lifetime Achievement Award” from the Content Council in 2014. Stay tuned for our conversation where Joe shares practical advice for entrepreneurs and business leaders on how to run a content-driven marketing machine that acquires customers at scale. Coming up: ►Why it might be a good idea to start a business in difficult times? ►How to build a content mission in an organization? ►What’s the content tilt and how to differentiate yourself as an organization? ►What are some common mistakes entrepreneurs make when it comes to developing content strategy? Enjoy the episode! ------------------------------------------------------------------------------------------------------------------------------- ►Find Joe Pulizzi on LinkedIn: https://www.linkedin.com/in/joepulizzi/ ►Visit The Tilt at https://www.thetilt.com/ -------------------------------------------------------------------------------------------------------------------------------

Team at OneIMS is highly organized, efficient and attentive to our marketing needs. I have worked with them for several years now. They have been a tremendous asset to our company’s success. With us having a lot of last minute campaigns, they ensure the highest quality work regardless of time constrains.

Testimonial-Headshots-Erin-2

— Erin Hodges, Director of Marketing, DecisionPoint Systems

Are We a Fit? Schedule a Free Consultation

In order to see if we are the right fit for your needs, schedule a call with one of our strategists.

We Are Trusted by the Best

Our expert team is dedicated to the success and growth of our clients. That’s why some of the biggest brands in the world entrust us with their marketing, sales, and revenue operations.

Featured in
Top Industry
Publications

Schedule a Consultation
Call Us Now