Nicole Morgan | The Biggest Challenges of Scaling a Service Company: Growth Lessons from the CEO of a PR Agency
Early entrepreneurs often underestimate the importance of understanding both the craft and the business side of things. For example, they might enjoy doing PR, but they don’t know how to run a PR agency. That small gap is what differentiates an entrepreneur from a business leader.
Today’s guest for Coffee with Closers found herself facing similar challenges. She had to learn a lot in the process of building her own company, but everything turned out fantastic.
Meet Nicole Morgan – public relations, marketing & creative expert, and CEO at Resolute PR. She is also a board member of the Tulsa Ballet and serves as an advisor to several small business and entrepreneurial organizations, including 36 Degrees North, the Tulsa Regional Chamber Small Business Connection, and ACT Tulsa.
Coming up in this episode:
- What it takes to become a visionary leader rather than a doer in your organization;
- Why it’s important to have a hierarchy in the team and give authority to your employees;
- How to set up a remote team and keep operating when you are forced out of the office;
- Why culture and vision are extremely important for a growing organization, and more.
Tune in!
------------------------------------------------------------------------------------------------------------------------------- ►Find Nicole Morgan on LinkedIn https://www.linkedin.com/in/nicolemor... ►Visit Resolute PR at https://www.resolutepr.com/ -------------------------------------------------------------------------------------------------------------------------------Team at OneIMS is highly organized, efficient and attentive to our marketing needs. I have worked with them for several years now. They have been a tremendous asset to our company’s success. With us having a lot of last minute campaigns, they ensure the highest quality work regardless of time constrains.
— Erin Hodges, Director of Marketing, DecisionPoint Systems
We Are Trusted by the Best
Our expert team is dedicated to the success and growth of our clients. That’s why some of the biggest brands in the world entrust us with their marketing, sales, and revenue operations.
Improved Web Presence and Demand Generation Efforts
We have partnered with OneIMS for the last 10 years to not only build and manage our website but also to support our SEO and inbound marketing initiatives. They do great work in addition to being easy to work with and always bring new ideas to the table. I would recommend them to everyone looking to improve their web presence and demand generation efforts.
Team at OneIMS is Highly Organized
Team at OneIMS is highly organized, efficient and attentive to our marketing needs. I have worked with them for several years now. They have been a tremendous asset to our company’s success. With us having a lot of last minute campaigns, they ensure the highest quality work regardless of time constrains.
Oneims Has Been Instrumental in Growing Our Market Share
With their help we have truly become an industry leader in our space. Their online marketing strategies have tremendously helped us expand our brand reach. Their marketing programs are ROI driven and we have seen measurable impact on our top line goals.
We Have Been Working With OneIMS for Many Years
We have been working with OneIMS for many years now, and I can honestly say the output and quality of work has been top notch. They have helped us enormously with our overall online presence, and provided some innovative solutions regarding our SEO, lead generation and nurture programs. They introduced us to HubSpot & Salesforce.com. I can honestly say they are an extension of our Marketing Department.
We Have Been Extremely Satisfied With the Campaign Progress
Our inbound marketing efforts and the resulting traffic and leads have been on a steep incline since we started working with OneIMS team. We have been extremely satisfied with the campaign progress and continue to invest more dollars into our ongoing online initiatives.
Digital Marketing at Its Best
OneIMS have had a big impact on helping us grow our business. They are on top of technology and marketing in digital media. Their ideas and marketing campaigns have truly made an impact on our business growth.
Nobody Beats OneIMS in Digital Marketing
We decided to partner with OneIMS after careful consideration. They understood our vision and our business goals and helped us reach our target audience of architects and construction companies through a strong web strategy. They have helped us accomplish our objectives by developing and deploying our corporate website and marketing efforts through Google Ads and other online marketing campaigns.
OneIMS Has Been a Tremendous Asset
OneIMS has been a tremendous asset to the development of my firm’s web marketing strategy. They were involved in all of the creative and functional aspects of our website design and they continue to provide support for any ongoing marketing and promotions. I sincerely appreciate all the efforts they have made on our behalf and I plan to continue working with them.
Energetic and Thoughtful
The people at OneIMS are energetic, thoughtful, and always willing to give that extra little bit that makes them stand out from the rest.
Improved Web Presence and Demand Generation Efforts
We have partnered with OneIMS for the last 10 years to not only build and manage our website but also to support our SEO and inbound marketing initiatives. They do great work in addition to being easy to work with and always bring new ideas to the table. I would recommend them to everyone looking to improve their web presence and demand generation efforts.
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