OneIMS Sales Hub Onboarding & Implementation

 
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HubSpot Onboarding

Personalized HubSpot implementation to accelerate adoption and time to value

HubSpot + OneIMS: Grow Better Together

Is your company currently evaluating HubSpot? Or you have already purchased and need expert onboarding services so you can maximize your investment?

First off, HubSpot is great. HubSpot is excellent at developing industry-leading software capable of transforming your business. On the other hand, HubSpot is not set up to be a service company.

The onboarding process that HubSpot provides for new customers is designed to guide your organization through the setup and usage of tools, and show you all of the bells and whistles. With HubSpot’s standard onboarding, your employees need to become HubSpot experts and do the actual technical configuration, integrations, migrations, theme development, etc. internally.

With OneIMS, we take care of the heavy lifting by actually managing the implementation process for you, as well as taking the time to ensure key stakeholder adoption training and enabling your organization to maximize your investment in HubSpot.

If your organization is looking for a more hands-on, white-glove approach to HubSpot onboarding and implementation, you’ve come to the right place.

OneIMS’ HubSpot Onboarding Process Overview

Business
Discovery

Establish Goals and Objectives

Implementation and Configuration

Training and Walkthrough

  • Sales Hub
  • Marketing Hub

Overview

The typical timeline to complete onboarding is 45-90 days, depending on the needs and requirements of each organization.

Sales Hub Onboarding & Implementation Process:

BusinessDiscovery Sales ProcessReview Tech StackReview Data Analysisand Clean up* Global SalesHub Configuration Individual SalesSeat Configuration Sales AutomationConfiguration Gmail/ OutlookIntegration Sales TeamTraining Sessions Deal StageImplementation Handoff & OngoingSupport*

Sales Hub Onboarding & Implementation Process:

     
  HubSpot OneIMS Standard
Up and Running
OneIMS Advanced
Keep it Going
Role Consultative Done with you Full-service
Meeting cadence 2 per month Weekly Weekly
Email template set up Limited    
Data migrations   Sample data import/Standard data format included Custom
Training Structure Guidance Guidance + Configuration + Training Full Implementation + Training
Configuring parent-child relationships   Limited  
Timeline & Completion 3 Objectives over 90 days 3 Objectives over 45 days 6 Objectives over 90 days

Deliverables

Every company is unique; therefore every onboarding experience is tailored to the organization that we are working with. Below are the most common deliverables that are included with our hands-on onboarding experience:

     
Deliverables HubSpot OneIMS Standard OneIMS Advanced
Contact Import & Configuration Limited Limited  
Tracking code implementation      
Email template set up Limited    
Outlook/ Gmail integration configuration      
Custom object mapping and creation      
End user training Limited 1 one hour session 2 one hour sessions
In-depth sales process review and consulting      
rd party application review and consultation3   Limited  
Reporting set up Guidance Up to 3 reports Up to 5 reports
Quote setup and configuration      
Sales automation support Guidance    
Deal pipeline consulting and set up Guidance    
Access to a team of full stack engineers for advanced integration support      
Personalized, White-glove implementation      
n/a HubSpot OneIMS Standard OneIMS Advanced
  $1,000 $1,500 Advanced Implementation / Data Migration
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Schedule Onboarding Consultation

Need a better understanding of how this works for your business? Use this link to coordinate a time directly with your onboarding specialist:

 

FAQ's

  • What is an objective?

    Objectives are mini projects within the onboarding experience that are tailored to your goals as an organization. These goals will be defined together, and then translated into actionable deliverables known as objectives.

  • What if one of my objectives isn’t capable under my current HubSpot subscription?

    OneIMS will inform you of the limitations of your current subscription. Potential solutions may include: upgrading the relevant HubSpot subscription in order to access the necessary features, integrating a third-party solution such as an app in the HubSpot App Marketplace, or an appropriate re-evaluation of your HubSpot onboarding objectives.

  • Will there be ongoing support, after implementation?

    The official onboarding period will end once the scope of the project, training and objectives have been completed by the OneIMS team. However, that does not mean we are gone for good! Many companies engage our HubSpot experts for ongoing support and consulting after their initial onboarding experience  in order to maximize their investment in HubSpot. HubSpot also offers unlimited customer support, as well as access to an extensive library of training materials.

  • What about 3rd party integrations?

    3rd party integrations are not directly included in the scope of work. Set up and configuration of native integrations such as Salesforce can be included as one of the project objectives if desired. All custom integrations need to be scoped and quoted separately.

  • What makes for a successful HubSpot onboarding?

    Organizations that are committed to change and eager to learn tend to have the most success in HubSpot implementation and user adoption. OneIMS has a strategic and proven process to uncover and meet critical success factors for HubSpot implementation, but the overall success is reliant on key leadership and roles within the organization. OneIMS will require timely responses from key stakeholders, transparent feedback loops, and availability to attend and keep the required onboarding meetings.

  • Additional Details

    Contact import and configuration - OneIMS will provide guidance, templates, and instructions for formatting and sanitizing data to be imported into HubSpot. Ultimately the client is responsible for the health of the data and ensuring that it meets guidelines when it is delivered to OneIMS for import and configuration.

    Tracking code implementation - OneIMS will install HubSpot’s tracking code on your website, provided with login credentials for your CMS. Alternatively, OneIMS can deliver the tracking code to a developer on your team for implementation.

    Reporting set up – OneIMS will guide and/or implement HubSpot reports based on the onboarding package selected. Reporting deliverables are to be agreed upon by both parties prior to setup, and may be subject to change based on the capabilities of the client’s HubSpot subscriptions and/or other third-party software.

    Sales automation support - OneIMS to provide consultation, training and guidance on when and where sales automation may be useful within the sales process. This information can be turned into objectives to be completed by the OneIMS team if desired.

    Access to a team of full stack engineers for advanced integration support - Subject to project-based limitations on the level of effort required to complete the advanced integration support.

  • Example Objectives

    Business Goal: Streamline quoting process

    Objective: Configure HubSpot “Quotes” tool

    Deliverables:

    • Review previous/ existing sales quotes
    • Customize & configure custom quote template to match client requirements and branding
    • Configure quote “snippets” to meet common language used in quotes and terms
    • Add and enable eSignatures
    • Establish & Configure quote approval process (if necessary)
    • Establish payment handling process (configure if hubspot payments or stripe)

    Business Goal: Streamline lead rotation process and eliminate manual work

    Objective: Automate sales process

    Deliverables:

    • Review previous/ existing sales process
    • Map out new sales process and automation steps
    • Map out lead assignment rules and criteria
    • Implement lead assignment workflow
    • Map out deal creation & movement notification
    • Implement deal creation and notification workflow
    • Map out post sale Handoff from Sales to the next POC
    • Create post sale Handoff Workflow

    Business Goal: Gain insight into sales team’s performance

    Objective: Configure Sales Reporting

    Deliverables:

    • Sales team Activity
      • Define sales KPIs and Performance KPIs
      • Create a sales dashboard
      • Review sales content analytics tool
      • Populate dashboard with pertinent team/ individual activity metrics
    • Sales team Performance
      • Create sales goals
      • Set up and configure sales forecasting tool
      • Set up revenue report

    Business Goal: Systematize sales process and mitigate risk of human error

    Objective: Configure Sales Pipeline and required properties

    Deliverables:

    • Define sales process
    • Determine # of pipelines required (2 included in this objective)
    • Implement deal stages in pipeline
    • Configure deal stage required properties and simple deal stage automation

    Business Goal: Manage and scale large sales team

    Objective: Configure Enterprise sales organization toolsets

    Deliverables:

    • Users, Permissions & Teams
      • Configure sales team settings and permissions (hierarchical teams)
    • Meetings & Calls
      • Determine global meeting and call type settings
      • Train individual reps on connection and set up
    • Playbooks
      • Implement sales playbook feature
      • Collaborate with with sales leadership to embed videos into playbook (if desired)

    Business Goal: Systematize outbound sales process

    Objective: Build and implement outbound sales sequence

    Deliverables:

    • Define & map out outbound sales prospecting process
    • Define prospecting KPIs
    • Create required email templates and assets (meeting links, playbooks, etc.)
      • Client to provide content*
    • Configure sales sequence for outbound prospecting
    • Create rep prospecting report
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