Case Study

Meridian Group International

As a global IT managed services provider, Meridian Group International has been pioneering innovative business solutions since 1979. Recently, they aimed to revolutionize their customer's online experience, enhance their online visibility, and generate more leads. Their focus was on leveraging the full capabilities of HubSpot to establish a consistent flow of new business opportunities coupled with advanced lead nurturing techniques. Additionally, they sought to integrate seamlessly with their Salesforce system to enable real-time reporting on sales and marketing efforts.
With the goal of enhancing our customer's online journey and increasing our market presence, we partnered with OneIMS to refine our digital strategy and operational effectiveness. The integration of HubSpot with our existing Salesforce system was seamless, allowing us to track and nurture leads more effectively and realize real-time insights into our marketing and sales activities. This strategic enhancement has not only increased our online visibility but has significantly boosted our lead generation, providing us with a steady stream of new business opportunities. We are thrilled with the progress and continue to invest in our digital initiatives to maintain our competitive edge.
Brittany Kovalcik
Vice President of Marketing

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